Om Birla Emphasizes Hadoti’s Potential as a Global Tourism Destination

Kota | January 5, 2026 Lok Sabha Speaker Om Birla highlighted the immense potential of Rajasthan’s Hadoti region as an international tourism destination, describing it as a “remarkable confluence of water, forests, heritage, and culture.” Speaking at the concluding ceremony of the three-day Hadoti Travel Mart held at City Park in Kota on Sunday evening, Birla underscored the region’s unique identity and reaffirmed efforts to place it firmly on the global tourism map. He noted that the enthusiastic participation of travel agents and hotel operators from across India reflects growing confidence in Hadoti’s tourism prospects. Birla emphasized that attractions such as the Chambal Safari, historic forts, stepwells, and religious sites lend the region a distinct character, and expressed optimism that interactions during the mart would boost both domestic and international tourist arrivals. “The dialogue and widespread engagement witnessed over the past three days have made this Travel Mart both meaningful and purposeful,” Birla added. Union Minister for Tourism and Culture, Gajendra Singh Shekhawat, who also attended the event, praised Hadoti’s tourism potential and assured that sustained efforts would be made to develop the region. He noted that Hadoti offers a rare combination of water, forests, and fertile land, providing tourists with a holistic experience. Shekhawat highlighted the government’s goal of increasing the tourism sector’s contribution to the national economy to 7.5% by 2030 and 10% by 2047, emphasizing the continued importance of the “Atithi Devo Bhava” ethos in promoting India’s hospitality culture. The three-day event saw the participation of nearly 600 tour operators from 26 states, who visited key tourist sites across Kota, Bundi, Jhalawar, and Baran districts to explore opportunities for including the region in their travel packages. Deputy Chief Minister Diya Kumari, State Education Minister Madan Dilawar, Energy Minister Heeralal Nagar, and Rajasthan Heritage Development and Promotion Authority Chairman Omkar Singh Lakhawat were also present at the event. The mart provided a platform for local entrepreneurs and tourism stakeholders to engage in exhibitions and B2B meetings, showcasing Hadoti’s potential and creating pathways to integrate the region into broader national and international tourism networks. Hadoti Set to Shine on Global Tourism Map, Says Om Birla Lok Sabha Speaker Om Birla on Sunday highlighted the vast potential of Rajasthan’s Hadoti region as a major international tourism destination, calling it a “unique blend of water, forests, heritage, and culture.” Speaking at the closing ceremony of the three-day Hadoti Travel Mart at City Park, Kota, Birla emphasized that the region’s rich attractions could place it prominently on the world tourism map. Birla noted the strong participation of travel agents and hotel operators from across India as a sign of growing confidence in Hadoti’s tourism prospects. He pointed out that landmarks such as the Chambal Safari, historic forts, stepwells, and religious sites make the region distinct, and expressed optimism that the event’s discussions would increase both domestic and global tourist arrivals. Union Minister for Tourism and Culture, Gajendra Singh Shekhawat, also highlighted Hadoti’s tourism potential, underlining the region’s rare combination of natural and cultural resources. He assured that the government would continue efforts to develop Hadoti and pointed out that India aims to increase tourism’s contribution to the national economy to 7.5% by 2030 and 10% by 2047. Shekhawat emphasized the importance of the country’s traditional hospitality culture, “Atithi Devo Bhava,” in promoting tourism. Nearly 600 tour operators from 26 states attended the mart, exploring key destinations in Kota, Bundi, Jhalawar, and Baran districts to include them in travel packages. Deputy Chief Minister Diya Kumari, State Education Minister Madan Dilawar, Energy Minister Heeralal Nagar, and Rajasthan Heritage Development and Promotion Authority Chairman Omkar Singh Lakhawat were also present. The three-day event offered exhibitions and B2B meetings that allowed local entrepreneurs to showcase Hadoti’s potential, strengthening opportunities for domestic and international tourism growth.